AI for media brands

Your media brand runs on
people, tools, and workflows.

AI should make all three faster.

We don't automate your content. We automate everything around it: research, operations, scheduling, backend systems, and the workflows your team spends hours on every week.

20+ Newsletters
160K+ Subscribers
2 AI products built
What we actually build§ 01

A fully AI-powered media operation looks like this.

Most media brands only think about content when they think about AI. Here is what the whole operation looks like when AI is running the backend.

01 Intake & Research
Story sourcing agent Monitors RSS, news APIs, and social. Flags stories by topic.
Sponsor intake Inquiry triggers qualification, media kit delivery, follow-up.
Subscriber routing New sub triggers segmentation, welcome sequence, CRM update.
Lead capture Form submitted triggers scoring, routing, personalized reply.
Competitive monitor Tracks competitor moves, newsletters, coverage. Weekly brief.
AI processes
02 Production
Research pipeline Sources scraped, summarized, structured into editor brief.
Newsletter scheduling Drafts queued and sent across 20+ publications. No manual steps.
Podcast prep agent Guest background, talking points, show notes before recording.
Editorial calendar Deadlines, assignments, status tracked without manual updates.
Tool integrations Beehiiv, Notion, Airtable, Slack, and your CRM all connected.
AI delivers
03 Output & Revenue
Content repurposing Published piece triggers social cuts, LinkedIn post, thread draft.
Ad kit generation AI builds media kit, rate sheet, and proposal draft in minutes.
Revenue reporting Every platform's numbers pulled, summarized in plain English.
Re-engagement flows Cold subscribers flagged and routed into automated win-back.
Renewal sequences Sponsor contracts tracked, outreach triggered 60 and 30 days out.
Tools we work with§ 04

If your team uses it, we probably know it.

We work across the full stack of media and publishing tools. Can't find yours? We'll learn it.

Beehiiv
Substack
Ghost
Descript
Riverside
Notion
Airtable
ConvertKit
Google Sheets
Slack
Zapier / Make
Claude / Codex
Beehiiv
Substack
Ghost
Descript
Riverside
Notion
Airtable
ConvertKit
Google Sheets
Slack
Zapier / Make
Claude / Codex
Our Software§ 02

Two live AI products. Built and run by us.

The team you would hire built and operates two active AI software products in production every day.

Newsletter production software Live product
lightbreak

AI-powered newsletter production software for local media operators and publishers. Lightbreak handles research, sourcing, and draft assembly so editors spend their time on judgment and voice, not grunt work. Built by TJ. Powers 20-plus newsletters today.

Lightbreak dashboard
Lightbreak editor
Lightbreak research pipeline
Visit lightbreak.ai
Revenue-generating forms Live product
greetform

Intelligent form and intake automation for media brands and agencies. Greetform routes submissions, triggers follow-ups, and feeds your pipeline without anyone touching a spreadsheet. Built for the ops workflows most media teams handle manually today.

Greetform subscribe page
Greetform lead pages
Greetform sponsor offer
Visit greetform.com
The operator behind it§ 06
TJ Larkin
20+Newsletters
160K+Subscribers
2AI products

TJ Larkin

AI operator. Media builder. Still in the trenches.

TJ Larkin runs a network of 20-plus newsletters with over 160,000 subscribers using AI-powered operations he built himself. He is not an observer. He is an active operator who uses this every day to run a real media business.

He built Lightbreak, an AI-powered newsletter production platform used to power his portfolio, and Greetform, an intelligent form and intake automation tool. Both are live and in production.

Modern Media Engine is where he makes everything he has built, tested, and refined across a real portfolio available to other media operators, publishers, and content businesses.

If you want guidance from someone building with AI every single day, book a call.

Book a free intro call
Work with us§ 03

Four ways to work together.

Start with the free intro call. Everything else scales from there.

Start here

Hourly consulting session

$349 One-off · per session
  • 60-minute 1:1 strategy session
  • AI workflow review for your specific stack
  • Prioritized action plan with next steps
  • Follow-up summary and resource list
Book a session
Most popular

AI operations audit

$899 One-time · 5-day turnaround
  • 90-minute working session over Zoom
  • Full workflow map across your operation
  • Tool recommendations matched to your stack
  • Written playbook in 5 business days
  • 30-day follow-up call included
Request an audit
Teams

AI team training

Custom quote Half-day or full-day
  • On-site or remote, 5 to 50 people
  • Role-specific exercises and real use cases
  • Reference guides for every attendee
  • 30 days of follow-up support
Request a quote
Custom scope

Custom AI build

Custom pricing Scoped per engagement
  • Agents, automations, and custom workflows
  • Built into the tools you already run
  • Weekly demos throughout the build
  • Documentation, training, and handoff
Start a conversation

Not sure where to start?

Book a free 15-minute intro call
Common questions§ 07

Questions we hear every time.

Do you automate newsletter content?

We help media brands use AI to accelerate research, sourcing, and draft structure. We believe a human editor should always review content before it publishes. We do not build fully automated content pipelines.

What kinds of media companies do you work with?

Newsletter operators, podcast studios, local media brands, legacy publishers modernizing their stack, and marketing agencies running content operations at scale. If your business produces and distributes content, we can help.

What does an AI audit actually look like?

A 90-minute working session over Zoom where we map every workflow in your operation and identify exactly where AI saves time, money, or headcount. You receive a written playbook within 5 business days whether you hire us afterward or not.

Can you train our whole team?

Yes. Half-day and full-day training sessions for teams of five to fifty, with role-specific exercises and printed reference guides for every attendee. Pricing is custom based on team size and format.

How is this different from a typical AI agency?

TJ Larkin is an active media operator running 20-plus newsletters with over 160,000 subscribers and two AI software products in production. The advice comes from someone who does this every day.

We already have writers. Can we still use AI?

Absolutely. Keep your writers. Automate everything else: research sourcing, scheduling, intake routing, subscriber operations, and reporting. Your writers spend more time writing, less time doing operational busywork.

Ready to see what AI can actually do for your operation?

Start with a free 15-minute intro call. No pitch, no deck. A real conversation about where AI fits your media business.